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1 постоянное тождество
постоянное тождество
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[Л.Г.Суменко. Англо-русский словарь по информационным технологиям. М.: ГП ЦНИИС, 2003.]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > постоянное тождество
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2 звуковое своеобразие
звуковое своеобразие
Данный термин означает звуковое своеобразие Игр, которое имеет большое значение для обеспечения своеобразия бренда. Это достигается благодаря согласованности звуковых и музыкальных тем Игр. Основная музыкальная тема может быть представлена одновременно с официальной презентацией эмблемы Игр, а также может звучать на презентациях различных Олимпийских/Паралимпийских программ, при проведении рекламных кампаний и на церемониях.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
acoustic identity
Term refers to the acoustic identity of the Games. It is very important that consistent acoustic identity is produced as sound and musical themes are vital in implementing the brand identity of the Games. The theme of the Games can be presented as early as the introduction of the emblem and throughout the presentation of various Olympic /Paralympic programs, advertising campaigns, and ceremonies.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > звуковое своеобразие
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